Top 5 Use Cases of Chatbots in Business: Get Experts Insights from Biz4Group
Speaking statistically, there are 49% of US adults who have been using AI chatbot for customer service, in the last year. This proves that customer support is one of the primary use cases of chatbots in business, in U.S.
Additionally, there are approximately 21% of Americans who have interacted with chatbots in health sector. Be it checking medical terms, developing meal plans or searching for nutrition facts.
Here, in this blog we are going to learn how you can leverage chatbot in businesses of different sizes and types, along with the future scope that chatbots hold to optimize your operational business tasks.
Our team of experts, at Biz4Group, a company for custom chatbot solutions develop chatbot applications in business that align with latest technology, related to enterprise AI chatbot development.
How can Chatbot be Used in Business: Use Cases
Let’s delve into the details of how custom chatbot development can be used in multiple sector business:
![how-can-chatbot-be-used-in-business-use-cases](https://www.biz4group.com/blog/images/chatbot-in-business/how-can-chatbot-be-used-in-business-use-cases.jpg)
1. Customer Support
24/7 Availability
Through chatbot, business can capture sales opportunities. Such opportunities can be figured out around the clock, especially for customers who belong to different time zones, and including those who are comfortable in shopping outside traditional business hours.
Abandoned Cart Recovery
Moreover, chatbots encourage customers to close sales on their abandoned cart products, by sending reminders and offering assistance to complete the purchase.
Higher Engagement Rates
Needless to say, customers more tend to engage with the brand or service that is all time accessible. Here comes the role of chatbot, which is continuously available, hence results in higher engagement rates. Also, it includes customers who can become potential lead by engaging with the business whenever they want.
Biz4Group's (an AI development company ) experience with implementing 24/7 chatbots for a Property Management Solution
Our team at Biz4group, implemented a 24/7 chatbot in business to assist both, sellers & buyers in selling and buying properties, respectively. The team implemented a conversational AI chatbot for the client, based in U.S. Some of the major features of the application are as follows:
-
a. Chatbot Interaction
-
b. Account Management for both Buyer & Seller
-
c. Schedule Visit
-
d. Map View of the Property
-
e. Offer Property Details
-
f. Modern Landing Page
![homer-ai](https://www.biz4group.com/blog/images/chatbot-in-business/homer-ai.jpg)
2. Lead Generation and Qualification
Needs & Interests
To generate lead, a chatbot first enquires for the specific product or service the lead is interested in. It then enquires about the challenge the lead is trying to resolve.
Budget & Decision-Making
Once the lead seems to be interested in the product/service, the chatbot seeks a clarity on the budget the lead would like to spend. Additionally, a step further, the chatbot in business, takes the clarity from the lead, in making a decision.
3. Sales and Marketing
Product Recommendations
Personalizing product recommendations increases the chances of converting a customer to close deals while shopping online. It is one of the powerful features, provided by AI-powered chatbots.
Chatbots usually track and analyze user behavior on websites, which includes users’ browsing history, clicks, and time spent on specific pages. Additionally, information like age, gender, and location are collected during customers’ interaction with the chatbot.
Promotional Campaigns
Establishing promotional campaigns on chatbot’s end encourages converting leads through online platform. Chatbots from AI chatbot development, through customer segmentation, wherein customers are segmented based on demographics, behavior, and purchase history. The chatbot then sends personalized promotional messages to these segments, which again ultimately increases the chances of converting leads.
![thinking-to-implement-a-custom-chatbot-idea](https://www.biz4group.com/blog/images/chatbot-in-business/thinking-to-implement-a-custom-chatbot-idea.jpg)
4. E-commerce Assistance
Inventory Management
Chatbots are great in sharing instant information on product availability. They provide real-time inventory data. This anytime availability in case of product enquiry as in when the item is in stock, how many units are available, hence enhances customer engagement. Moreover, chatbots send notifications for products that come back in stock or when stock levels are running low.
Pre-Order & Waitlist Management
To maintain customers’ interests in the product, chatbots also facilitate pre-orders. Here customers get to preserve their chosen items, before the latter is restocked. This also ensures that customers get their desired items, without losing sales to competitors.
Waitlist Notifications
As the name suggests, whenever any product is out of stock, customers can join waitlists to get notified as soon as the product is in stock, thereby driving immediate purchases.
5. Education and Training
Student Support
To enhance learning experience, it is important that students get their queries resolved in time. Here, again chatbots assist students when it comes to e-learning platforms, hence offering personalized guidance.
24/7 Availability
Chatbots can act as 24/7 mentors and teachers when it comes to assisting students. Be it late at night or during weekends, chatbots provide round-the-clock support.
Academic Guidance
Chatbots are great at providing guidance on assignment requirements, deadlines, tips and resources so that students can complete their assignments in time. Additionally, chatbots can also assist students during exam preparation, like preparing practice questions, study materials, and study strategies.
Below is a brief of how our team at Biz4Group, also a generative AI development company implemented Avatar-based chatbot solution for a e-Learning platform:
![nextlpc](https://www.biz4group.com/blog/images/chatbot-in-business/nextlpc.jpg)
The team implemented Avatar-based chatbot as a mentor, for psychotherapy students. The avatar (conversational AI development) narrates lessons on various concepts of psychotherapy, clears doubts coming from students, and more. Besides, the chatbot enables tests and assignments for students, hence analyzing students’ performance. Below are some major features developed for this e-learning platform:
-
AI Avatar
-
Voice Assistance
-
Case Study Narratives
-
Question Randomization
![are-you-finding-conversational-ai-perfect-solution-for-your-business](https://www.biz4group.com/blog/images/chatbot-in-business/are-you-finding-conversational-ai-perfect-solution-for-your-business.jpg)
Top Benefits of Using a Chatbot in Business
Let’s delve into the top benefits of using a chatbot in business, and hire dedicated chatbot developers for building such solutions:
1. Reduced Operational Costs
Chatbots can immensely reduce operational costs by automating routine inquiries. Hence, businesses do not need to hire large customer service teams to manage their daily operations. Moreover, along with handling operational costs, chatbots can handle a large volume of interactions simultaneously.
2. Increased Sales & Lead Generation
Chatbots are great at initiating conversation with website visitors, and guide them through the sales funnel. Therefore, such a proactive approach helps in closing potential leads. Additionally, providing personalized product suggestions, chatbots enhance the chances of closing more sales, and shopping experience.
3. Scalability & Flexibility
Chatbots in business are a great choice for handling a large volume of tasks. For example, when it comes to handling an unlimited number of customer interactions, they are the first choice to handle a high number of inquiries.
Moreover, chatbots in business can be programmed to support multiple languages as well, hence enhancing the global reach of the business, and increasing global customer base.
4. Enhanced Employee Efficiency
Chatbots in business are great at training and onboarding employees. For example, enterprise ai chatbot development service can facilitate employee training, answering questions, and providing resources which are essential for smooth integration into the company. They enhance employee efficiency through knowledge management system, IT support, and HR-related queries.